shopgwmi.com | Free Online SEO Audit for shopgwmi.com

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.shopgwmi.com/

Character length : 17

Title

HOME - Goodwillnmi

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Goodwillnmi
url: http://www.shopgwmi.com

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://shopgwmi.com/robots.txt

User-agent	Disallowed for the search engines
MJ12bot	All subpages are denied to crawl
*	/_app/ /cgi-bin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Error! The character encoding setting is missing!

Language

We have found the language localisation: ”en”.

Title

HOME - Goodwillnmi

Character length : 18

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
20	0	0	0	0	0

Heading structure in the source code

<H1> LIKE US ON FACEBOOK!
<H1> © 2017 Goodwill Industries of Northern Michigan 2279 South Airport Road West Traverse City, MI 49684 231-995-7739
<H1> Goodwill Northern Michigan's eCommerce Auctions!
<H1> Click on the shopgoodwill.com logo below to shop all current auctions:
<H1>
<H1>
<H1>
<H1>
<H1> Revenue from auction sales fund numerous job training, food and housing support services right here in Northern Michigan!
<H1>
<H1> Pick up only auction items are located at
<H1> 1561 Laitner Dr.
<H1> Traverse City, MI 49696
<H1> (Located in Industrial Park, Hammond and LaFranier)
<H1> Click here to see a map
<H1>
<H1> If you are interested in donating to us directly, call (231) 995-7739
<H1> Shop by Category:
<H1> SHOP ONLINE 24/7
<H1>

Word cloud

shop3
northern3
click2
city2
used2
books2
auction2
traverse2
auctions2
home2
goodwill2
located2
michigan2

Keyword matrix

word	title	descriptions	heading
shop
northern
click
city
used
books

Two Word cloud

traverse city2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

Images

We found 10 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

6.70

Flesch Reading Ease

66.20

Coleman Liau Index

10.70

Automated Readability Index (ARI)

5.30

Dale–Chall Readability

10.00

SMOG Index

10.60

Spache Readibility

5.00

Number of letters

12164

Number of words

2696

Number of sentences

248

Average words per sentences

Number of syllables

4130

Syllables in words

3492

Average syllables in words

1.53

Number of words in first three syllables

409

Percentage of word / syllables

15.17

Words not in Dale-Chall easy-word list

1669

Words not in Spache easy-word list

165

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.shopgwmi.com/_app/1516288797/sm6/scripts/main.min.js
http://www.shopgwmi.com/_app/1516288797/en/resources/big-mobile.js

List of render blocking css files

http://www.shopgwmi.com/.. /big-mobile-ext.css
http://www.shopgwmi.com/_app/1516288797/en/resources/big-mobile.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.shopgwmi.com/_app/9602408/sm6/scripts/main.min.js
http://www.shopgwmi.com/_app/9602408/sm6/screenshot.js
http://www.shopgwmi.com/_app/9602408/sm6/login/Login.js
http://www.shopgwmi.com/_app/9602408/sm6/fancybox/jquery.fancybox.pack.js?v=2.1.5
http://www.shopgwmi.com/_app/9602408/sm6/fancybox/jquery.fancybox-init.js

File size of all javascript files combined

554.57KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.shopgwmi.com/_app/9602408/sm6/styles/styles.min.css
http://www.shopgwmi.com/_app/9602408/sm6/styles/rothko.min.css
http://www.shopgwmi.com/_app/9602408/sm6/fancybox/jquery.fancybox.css?v=2.1.5
http://www.shopgwmi.com/_app/9602408/sm6/fancybox/sm.custom.css
http://www.shopgwmi.com/_app/9602408/sm6/fancybox/jquery.fancybox-patch.css

File size of all css files combined

42.88KB

CSS minifying

You can save 1.7KB (18% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.shopgwmi.com/_app/1516288797/en/resources/big-mobile.css you can save 1.4KB (21% compression rate)
By minifying http://www.shopgwmi.com/.. /big-mobile-ext.css you can save 330B (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

17.03KB

Gzip compression

Error! By using Gzip you can save 215.5KB (72% compression) on your site.

By compressing http://www.shopgwmi.com/_app/1516288797/sm6/scripts/main.min.js you can save 215.5KB (72% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.shopgwmi.com/.. /4560328091_pre.jpg	Expiry time is not specified
http://www.shopgwmi.com/.. /4560328277_30x38.jpg	Expiry time is not specified
http://www.shopgwmi.com/.. /4560330530_280x48.jpg	Expiry time is not specified
http://www.shopgwmi.com/.. /4606131056_280x78.jpg	Expiry time is not specified
http://www.shopgwmi.com/.. /4606242436_115x97.jpg	Expiry time is not specified
http://www.shopgwmi.com/.. /4618647443_157x20.jpg	Expiry time is not specified
http://www.googletagmanager.com/gtm.js?id=GTM-N2FSM8	15 minutes
http://www.google-analytics.com/ga.js	2 hours

Speed test – Images

File size of all images combined

40.92KB

Image optimisation

You can save 8.1KB (32% compression) by optimising the images below:

By lossless compressing the http://www.shopgwmi.com/.. /4560330530_280x48.jpg you can save 3.3KB (37%) data.
By lossless compressing the http://www.shopgwmi.com/.. /4606242436_115x97.jpg you can save 2.4KB (38%) data.
By lossless compressing the http://www.shopgwmi.com/.. /4606131056_280x78.jpg you can save 2KB (24%) data.
By lossless compressing the http://www.shopgwmi.com/.. /4618647443_157x20.jpg you can save 377B (18%) data.

Links

We found a total of 20 different links.
Internal links: 6
External links: 14

External links:

Link text (anchor)	Link strength
https://www.facebook.com/Goodwillnmi
http://www.goodwillnmi.org/donate/think-before-you-donate
http://www.shopgoodwill.com/.. /SearchKey.asp?itemTitle=&catid=0&sellerI...
Musical Instruments
Jewelry
Toys/Dolls/Games
Antiques
Computers/Electronics
Clothing/Shoes/Access.
Artwork
For The Home
Table/Kitchenware
Crafts/Hobbies
Sporting Goods

Internal links:

Link text (anchor)	Link strength
HOME
USED BOOKS
CUSTOMER COMMENTS
FAQs
Click here to see a map
Used Books

Website security

93.184.220.23

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

keithgibbonsfurniture.co.uk

togstonhallfarmhouse.net

clarewhittcounselling.com

wkdesignarchitects.com

tradhomemeals.com

bighenryfund.org

smartwalk.com.br

connect4design.com

homechoicekitchens.com

cloudwilliams.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of shopgwmi.com